PRIVACY POLICY
GOOLNY GAMES PL SP.Z.O.O. (trading as “Smartificial”, “we”, “us”, “our”) is a company registered in Poland at Wolińska 4, 03-699 Warszawa.
This Privacy Policy applies only to personal data collected through the Smartificial marketing website, landing pages and lead-capture forms hosted on the Tilda platform (“Website”).
Visiting or submitting information via the Website means you have read and understood this Policy.


1. DEFINITIONS
  • Personal Data – information that identifies or can identify you.
  • Usage Data – automatic technical details (IP address, browser, pages visited, timestamps).
  • Cookies – small files placed on your device; see section 6.
  • GDPR – EU General Data Protection Regulation 2016/679.
  • EEA – European Economic Area.


2. WHAT DATA WE COLLECT
We collect:
  1. Identification and contact details – name, business e-mail, phone, company (from forms).
  2. Marketing preferences – your opt-in / opt-out selections (from check-boxes or unsubscribe links).
  3. Usage data – IP (truncated), device, browser, visit duration (via Google Analytics 4).
  4. Tracking data – events from Google Analytics 4, Google Ads and Meta/Facebook pixels (via cookies).
We do not collect special-category data (e.g., health, biometric).


3. WHY WE PROCESS DATA AND LEGAL BASES
  • Responding to enquiries or demo requests – Consent (GDPR Art. 6 (1)(a)).
  • Sending newsletters or marketing e-mails – Consent (you tick a box).
  • Measuring Website traffic and improving content – Legitimate Interest (Art. 6 (1)(f)).
  • Showing remarketing ads (Google Ads / Meta) – Consent for marketing cookies.
  • Complying with laws or defending legal claims – Legal Obligation (Art. 6 (1)(c)).
You may withdraw consent at any time (see section 9).


4. RETENTION PERIODS
  • Marketing leads: deleted 24 months after your last interaction (or earlier if you withdraw consent).
  • Google Analytics logs: retained 14 months (GA4 default).
  • Unsubscribe lists: kept indefinitely to respect your opt-out request.
  • Data are erased or anonymised after these periods unless the law requires longer storage.


5. DATA TRANSFERS AND SERVICE PROVIDERS
Data are stored on EU-based servers managed by Tilda Publishing and Google Cloud. Where data leave the EEA we rely on:
  • The EU–US Data Privacy Framework (for Google services), or
  • Standard Contractual Clauses adopted by the European Commission.
Key sub-processors:
  • Tilda Publishing – Website hosting and forms (EU).
  • Google Analytics 4 – usage analytics (US / EU-US DPF).
  • Google Ads – remarketing (US / EU-US DPF).
  • Meta (Facebook) Pixel – remarketing (US / SCCs).
  • Google Workspace – e-mail (US / EU-US DPF).


6. COOKIES AND TRACKING TECHNOLOGIES
We use:
  • Strictly necessary cookies – enable core Website functions.
  • Analytics cookies (Google Analytics 4) – help us understand traffic.
  • Marketing cookies (Google Ads, Meta Pixel) – display relevant ads on other sites.
Cookie banner: On your first visit a banner lets you Accept all cookies or select Settings to disable analytics/marketing cookies. Your choice is saved for 12 months. You can reopen the banner anytime via the “Cookie Settings” link in the footer.
Opt-out options
  • Google Analytics: install the GA Opt-out Browser Add-on.
  • Google Ads: change preferences at adssettings.google.com.
  • Meta: see facebook.com/adpreferences.


7. E-MAIL MARKETING
If you give consent, we may send you product news and offers. Every e-mail contains a one-click “unsubscribe” link; clicking it stops further marketing e-mails immediately (we may still reply to ongoing enquiries or legal matters).


8. DISCLOSURE OF PERSONAL DATA
We may share data:
  • With the service providers named in section 5 under written data-processing agreements.
  • If required by law, court order or competent authority.
  • During a merger, acquisition or asset sale (we will notify you in advance).
We do not sell Personal Data.


9. YOUR RIGHTS (GDPR)
You may:
  • Access your data.
  • Correct inaccurate data.
  • Request deletion (“right to be forgotten”).
  • Restrict processing.
  • Object to processing based on legitimate interest.
  • Receive a portable copy of your data.
  • Avoid decisions based solely on automated processing.
To exercise these rights, e-mail info@smartificial-ai.com. We will reply within 30 days.
You may also complain to the Polish supervisory authority (UODO) or your local EU authority.


10. SECURITY
All forms and pages are served over HTTPS/TLS. Stored data are encrypted and access is limited to authorised staff. While no transmission is perfectly secure, we follow industry-standard safeguards and will notify you of any personal-data breach within 72 hours as required by law.


11. CHILDREN’S PRIVACY
The Website is not directed to anyone under 16 years of age. We do not knowingly collect data from children. If you believe a minor has provided data, please contact us so we can delete it.


12. EXTERNAL LINKS
The Website may link to third-party sites we do not control. Review their privacy policies before providing information; we are not responsible fsor their practices.


13. CHANGES TO THIS POLICY
We may update this Policy from time to time. The “Last updated” date appears at the top. Material changes will be announced via an on-site banner for 30 days.


14. CONTACT
GOOLNY GAMES PL SP.Z.O.O.
Wolińska 4, 03-699 Warszawa, Poland
E-mail: info@smartificial-ai.com
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